Marketers from all over the world are more than aware of the impact such social media platforms like Facebook and Twitter are having on businesses. Since social media is the fastest growing marketing tools online, it makes sense to put more emphasis on marketing one’s businesses here.
Internet marketing strategies like Facebook have very different ways of marketing and you need to know exactly how to go about it if you are going to be successful on this social platform.
Using for Facebook, for example, involves marketing to a network of people. People depend on the kindness of strangers and on Facebook, conversations are usually 2-way, 3-way or something like that.
When you get this idea, then you will approach marketing on Facebook in a way that is unbiased if you are to have any influence on the different networks you are in. Unlike internet marketing strategies on other sites like Twitter, in Facebook, you have the freedom to post volumes, post videos and pictures and all such digital content. You do not want to talk about products and services in the traditional sense of the word.
You want to discuss about those products and services with people. Discuss where the best products come from, how to use them and invite other’s opinions. One thing to avoid is to try selling the products and services directly, this will usually backfire.
Twitter is another platform where internet marketing strategies using only 140 characters has been used to drive traffic to company websites, blogs and attract new clients. It is no longer a celebrity portal where people follow others, but has become a pointing tool where businesses and organizations let their customers know what they have on offer, new products and services they have launched and even where to get more information on products and services.
The approach to take when using twitter can be valid. You can ask questions to get opinions from others, tweet about other people’s stuff, share the human side of your company or organization and explain what is coming next. These are things that really interest people and can be great internet marketing strategies on Twitter that you can use to grow and maintain a loyal client-base.
Internet marketing strategies are however not limited to these 2 social sites. However, if you want to have more impact and get better and faster results when it comes to online marketing, you better consider using Facebook and Twitter. The links to and from these sites are also considered significant by search engines like Google and Bing. Catch you on Facebook and keep on tweeting!!
Monday 9 May 2011
Tuesday 8 March 2011
Earn extra Money
Earn extra Money
If you have to juggle the demands of being a parent with your career or if you are a student looking for some extra cash, earning money at home might just be the answer you've been waiting for. I have been making money online for a number of years now and, although I haven't exactly struck it rich, I've been able to pay all of my bills from the comfort of my own home and set aside a bit for a rainy day.
If you want to earn extra money at home, the key is to figure out what you are best at and focus on that. Make a list of your skills and the things you enjoy doing, then research which of those are money makers.
For example, if you are good at writing, you can earn money by working at home as a content creator. You can write articles for blogs and websites, develop tests and other educational content or work as a ghostwriter for another author. If you are analytically-minded, consider working as a programmer and web developer. Your Logical skills and organizational ability will serve you well designing complex programs or assembling web pages for clients.
Some people prefer to earn extra money at home in more traditional areas of business. A good friend of mine runs a cottage industry selling beads over the web. He imports beads from all over the world and also designs some of his own. He makes about $2500 a month doing this. It's not a massive salary by any means, but it does allow him to do what he loves and leaves him plenty of time for his hobbies and other interests.
A lot of people who earn extra money at home like to combine multiple jobs. A good friend of mine is that sort of jack of all trades. She works as a part-time tutor in mathematics, does a bit of web development, has a paying blog column and picks up other jobs on the side.
Most of her gigs are between five and ten hours a week. Between all of her various sidelines, she manages to put together a full time schedule. She makes decent money working from home and is never bored; after all, she has a new and interesting project to start on every few days, which inevitably keeps her on her toes. Whether you are flexible like her, or really good at one particular thing, you may be able to make a living from your own house.
If you have to juggle the demands of being a parent with your career or if you are a student looking for some extra cash, earning money at home might just be the answer you've been waiting for. I have been making money online for a number of years now and, although I haven't exactly struck it rich, I've been able to pay all of my bills from the comfort of my own home and set aside a bit for a rainy day.
If you want to earn extra money at home, the key is to figure out what you are best at and focus on that. Make a list of your skills and the things you enjoy doing, then research which of those are money makers.
For example, if you are good at writing, you can earn money by working at home as a content creator. You can write articles for blogs and websites, develop tests and other educational content or work as a ghostwriter for another author. If you are analytically-minded, consider working as a programmer and web developer. Your Logical skills and organizational ability will serve you well designing complex programs or assembling web pages for clients.
Some people prefer to earn extra money at home in more traditional areas of business. A good friend of mine runs a cottage industry selling beads over the web. He imports beads from all over the world and also designs some of his own. He makes about $2500 a month doing this. It's not a massive salary by any means, but it does allow him to do what he loves and leaves him plenty of time for his hobbies and other interests.
A lot of people who earn extra money at home like to combine multiple jobs. A good friend of mine is that sort of jack of all trades. She works as a part-time tutor in mathematics, does a bit of web development, has a paying blog column and picks up other jobs on the side.
Most of her gigs are between five and ten hours a week. Between all of her various sidelines, she manages to put together a full time schedule. She makes decent money working from home and is never bored; after all, she has a new and interesting project to start on every few days, which inevitably keeps her on her toes. Whether you are flexible like her, or really good at one particular thing, you may be able to make a living from your own house.
Monday 7 March 2011
money making business?
Are you fed up with work? Maybe your boss is a grade-A pain in the behind. Well, don't fret about your current situation; it's time to look for an alternative route to income. That company office cubicle isn't the only way to earn a living.
These days there are opportunities opening up all the time. With the World-Wide-Web in full swing, many individuals are turning to the Internet in search of a money making business.
Have you ever considered this new-age road of opportunity? If so many others are doing it, then why can't you? It's time to size up the options at hand. It's time to look beyond "the man" for other business ventures. That money making business of your dreams could be just around the corner.
What does it take to have a successful money making business? Well, this can be a rather in-depth issue. However, there are some basic factors when considering a personal business.
First of all, can you afford to get it started? Second of all, do you really think it is a money making business? These things aren't too difficult to figure out. We can all see everyday what business ventures pan out and which ones do not.
A lot of this is common sense. Will a coffee shop make money? Now, this should be a no-brainer. The entire planet has now witnessed infinite coffee shops flourish with success. If you are from Oregon or Washington, then you certainly know where I'm coming from.
Five years ago I would have never thought that a rather small town could have a dozen coffee shops that do well. I was clearly wrong. I witnessed infinite coffee shops in Oregon turn a constant profit. The key is great coffee, and the right location.
If you are pondering a money making business in your future, these are factors you should seriously consider. What product or service are you offering? Why should customers come to you instead of your competitors? And of course, location, location, location.
Is it time to upgrade your career and begin your own money making business? Maybe you're wanting to profit more and take fewer directions from others. This is completely feasible now days. It's prudent to use the Internet to your advantage. Exhaust this source as much as you need. It's a great vehicle to success. Everyday someone begins a new money making business with the Internet's assistance. Get online and do some brain storming.
These days there are opportunities opening up all the time. With the World-Wide-Web in full swing, many individuals are turning to the Internet in search of a money making business.
Have you ever considered this new-age road of opportunity? If so many others are doing it, then why can't you? It's time to size up the options at hand. It's time to look beyond "the man" for other business ventures. That money making business of your dreams could be just around the corner.
What does it take to have a successful money making business? Well, this can be a rather in-depth issue. However, there are some basic factors when considering a personal business.
First of all, can you afford to get it started? Second of all, do you really think it is a money making business? These things aren't too difficult to figure out. We can all see everyday what business ventures pan out and which ones do not.
A lot of this is common sense. Will a coffee shop make money? Now, this should be a no-brainer. The entire planet has now witnessed infinite coffee shops flourish with success. If you are from Oregon or Washington, then you certainly know where I'm coming from.
Five years ago I would have never thought that a rather small town could have a dozen coffee shops that do well. I was clearly wrong. I witnessed infinite coffee shops in Oregon turn a constant profit. The key is great coffee, and the right location.
If you are pondering a money making business in your future, these are factors you should seriously consider. What product or service are you offering? Why should customers come to you instead of your competitors? And of course, location, location, location.
Is it time to upgrade your career and begin your own money making business? Maybe you're wanting to profit more and take fewer directions from others. This is completely feasible now days. It's prudent to use the Internet to your advantage. Exhaust this source as much as you need. It's a great vehicle to success. Everyday someone begins a new money making business with the Internet's assistance. Get online and do some brain storming.
Friday 25 February 2011
Home Business Internet Marketing Tools that Save You Time and Create Passive Income Streams!
If you’re going to start making money from home using the internet, you’re going to need software to do it. Fortunately, you don’t need to be a web designer or a software engineer to get the software you need to start making money instantly. There are literally thousands of customizable internet software systems available to the fledging internet marketer.
They’re all relatively inexpensive and yet there are some out there that have that enterprise edition look and feel that blurs the borders between small and large businesses, at least when it comes to internet marketing. But that’s the advantage of doing business on the internet. You get to compete with the big guys for only a few dollars of investment in a professional, corporate level, home business internet marketing system that makes you look like a million bucks!
It only makes sense that software is being produced by experts for sale to non-experts who know nothing about web pages, JavaScript, session management and the like. These non-experts want software that they can simply put up, customize, and start making money as quickly as possible. The less you have to worry about the software, the more time you have to work on your marketing. You’re in for a treat if the home business internet marketing software you purchase is designed to manage your marketing strategy as well.
Take a home business internet marketing system that focuses on your landing, or lead page. A landing page is not necessarily a website home page. It can be any page on a site, but one that is packed with ads that will earn you money if the visitor clicks on the ad. Advertisers pay for click-throughs on their ads, ads that are on your page. This is called pay per click (PPC) and it’s arguably the best passive income generator on the market. In this scenario your landing page can be either a reference page or a transactional page.
A landing page that is a reference page will contain some content relevant to the search the visitor made to get to your page. For example, your page could be an article on microwave ovens. The page has useful information that is of value to your visitor. In addition, the same page has ads for microwaves. If your landing page contains an article with comparisons of a number of microwaves, that content may have already sold the visitor on the purchase of a microwave advertised on your page. All your visitor has to do is click on that ad, and you’ve earned cash!
It’s easy to see that using some of these home business internet marketing tools saves you time and helps rev up your passive income!
They’re all relatively inexpensive and yet there are some out there that have that enterprise edition look and feel that blurs the borders between small and large businesses, at least when it comes to internet marketing. But that’s the advantage of doing business on the internet. You get to compete with the big guys for only a few dollars of investment in a professional, corporate level, home business internet marketing system that makes you look like a million bucks!
It only makes sense that software is being produced by experts for sale to non-experts who know nothing about web pages, JavaScript, session management and the like. These non-experts want software that they can simply put up, customize, and start making money as quickly as possible. The less you have to worry about the software, the more time you have to work on your marketing. You’re in for a treat if the home business internet marketing software you purchase is designed to manage your marketing strategy as well.
Take a home business internet marketing system that focuses on your landing, or lead page. A landing page is not necessarily a website home page. It can be any page on a site, but one that is packed with ads that will earn you money if the visitor clicks on the ad. Advertisers pay for click-throughs on their ads, ads that are on your page. This is called pay per click (PPC) and it’s arguably the best passive income generator on the market. In this scenario your landing page can be either a reference page or a transactional page.
A landing page that is a reference page will contain some content relevant to the search the visitor made to get to your page. For example, your page could be an article on microwave ovens. The page has useful information that is of value to your visitor. In addition, the same page has ads for microwaves. If your landing page contains an article with comparisons of a number of microwaves, that content may have already sold the visitor on the purchase of a microwave advertised on your page. All your visitor has to do is click on that ad, and you’ve earned cash!
It’s easy to see that using some of these home business internet marketing tools saves you time and helps rev up your passive income!
Tuesday 22 February 2011
Gorilla marketing
Products and services have to find customers in a fiercely competitive market. Large corporations have large advertising budgets and big marketing teams but small businesses may only have a small budget and they have to be a bit more imaginative. It's not just a matter of cost however, but of results and the recent trend for gorilla marketing is proving successful in many cases.
Conventional TV campaigns, billboards and press advertisements are all expensive and the public is used to them and may have become desensitized to them. Niche marketing or aiming at a target audience is the modern way of doing things, aided by technology. The younger generation is particularly receptive to different sorts of promotions. Gorilla marketing, sometimes referred to as buzz marketing or stealth marketing, has also been taken up by bigger organizations.
This sort of method puts an emphasis on building a relationship that feels personal to the customer. Some tactics are inexpensive or free and a lot of companies have come to value word of mouth recommendations. The Internet plays a big part in this and potential consumers of a product may not even realise that they have been targeted in this way. Chat rooms, blog pages, messages and chain email are all portals for promotion. Sending text messages to cell phones is another method. The act of sending personal messages to a bluetooth has been dubbed 'bluejacking'.
Communication has always been the tool of publicity departments and it's easier than ever for people to share information, opinions and ideas. With the Internet, it is literally a global market. Gorilla marketing takes note of the fact that families have fragmented as far as their leisure time is concerned. Instead of gathering round the TV together, families are apt to be doing their own thing in different parts of the house. Mom may be watching her soap in the living room, Dad is listening to his baseball game on the radio in his den and their teenage kids are social networking in their bedrooms.
There are other ways besides high tech solutions to get the message across. Urban dwellers are familiar with sticker campaigns. They pop up everywhere and sometimes in unexpected places. They may be in subway stations, telephone booths or stuck in the cab of a truck. Advertisements are printed on receipts or on the reverse of bus tickets. The art of gorilla marketing is making use of the everyday things that we all take for granted. A slogan on a T-shirt is often a walking advertisement.
Conventional TV campaigns, billboards and press advertisements are all expensive and the public is used to them and may have become desensitized to them. Niche marketing or aiming at a target audience is the modern way of doing things, aided by technology. The younger generation is particularly receptive to different sorts of promotions. Gorilla marketing, sometimes referred to as buzz marketing or stealth marketing, has also been taken up by bigger organizations.
This sort of method puts an emphasis on building a relationship that feels personal to the customer. Some tactics are inexpensive or free and a lot of companies have come to value word of mouth recommendations. The Internet plays a big part in this and potential consumers of a product may not even realise that they have been targeted in this way. Chat rooms, blog pages, messages and chain email are all portals for promotion. Sending text messages to cell phones is another method. The act of sending personal messages to a bluetooth has been dubbed 'bluejacking'.
Communication has always been the tool of publicity departments and it's easier than ever for people to share information, opinions and ideas. With the Internet, it is literally a global market. Gorilla marketing takes note of the fact that families have fragmented as far as their leisure time is concerned. Instead of gathering round the TV together, families are apt to be doing their own thing in different parts of the house. Mom may be watching her soap in the living room, Dad is listening to his baseball game on the radio in his den and their teenage kids are social networking in their bedrooms.
There are other ways besides high tech solutions to get the message across. Urban dwellers are familiar with sticker campaigns. They pop up everywhere and sometimes in unexpected places. They may be in subway stations, telephone booths or stuck in the cab of a truck. Advertisements are printed on receipts or on the reverse of bus tickets. The art of gorilla marketing is making use of the everyday things that we all take for granted. A slogan on a T-shirt is often a walking advertisement.
Monday 21 February 2011
Pay Per Click Advertising
If you want to take control of how you advertise on the Internet, you probably are more worried about spending money on something that does not work more than anything else. If you put up a billboard near the highway, cars are going to see it, but not all are going to read or pay attention to what it has to say. Advertising on the Internet can be like that in a way. Some people have learned to tune out ads or they ignore them thanks to ad blocking software. How can you be sure your money is being spent wisely? Look into pay per click advertising for your business.
Pay per click advertising works in a way that you only pay when someone has seen your ad and shown interest in what you have to offer. This means they have seen the ad, read it, and then they clicked on it to get more information on you or what you have to sell. This not only makes your ads work for you, it also makes those you are paying to place your ads work a little harder for you too. They have to place the ads where interested people are going to see it. If they don't, you don't get clicks and they do not get paid. Unlike the billboard, you only pay for advertising that is working.
Because this only works when placed on relevant web sites, you are going to feel better about spending your money with someone that is going to place pay per click advertising for you. They are not going to get paid until someone clicks on any advertisement they place. If they are putting your diaper ads on a site for car repair, the clicks are going to be very low. They have to find better spots for these, like parenting and baby websites. That is where the most clicks will come from. They don't get paid until you see results. Its a great way to do business.
There are plenty of ways to get into pay per click advertising. Google and Yahoo both have a good program. They allow website owners to display the ads to draw in visitors, and they match those ads with the content on the web sites. They will charge you, the business, a certain amount of money per click that you only pay when potential costumers click through. There are also other smaller but still effective advertising programs out there that offer the same type of program with the same pay set up for you and them.
Affiliate programs are not really pay per click advertising ventures, but they can be something like it. You do not have to pay to have ads displayed until someone clicks on them, and usually you do not pay unless a purchase has been made through that ad click within a certain periods of time. The person who displayed the ad gets a commission on the sale or a straight rate per click or sale. Overall, these new types of advertising online save you money, allow you to set a strict budget, and also help you pay only for the advertising that works.
Pay per click advertising works in a way that you only pay when someone has seen your ad and shown interest in what you have to offer. This means they have seen the ad, read it, and then they clicked on it to get more information on you or what you have to sell. This not only makes your ads work for you, it also makes those you are paying to place your ads work a little harder for you too. They have to place the ads where interested people are going to see it. If they don't, you don't get clicks and they do not get paid. Unlike the billboard, you only pay for advertising that is working.
Because this only works when placed on relevant web sites, you are going to feel better about spending your money with someone that is going to place pay per click advertising for you. They are not going to get paid until someone clicks on any advertisement they place. If they are putting your diaper ads on a site for car repair, the clicks are going to be very low. They have to find better spots for these, like parenting and baby websites. That is where the most clicks will come from. They don't get paid until you see results. Its a great way to do business.
There are plenty of ways to get into pay per click advertising. Google and Yahoo both have a good program. They allow website owners to display the ads to draw in visitors, and they match those ads with the content on the web sites. They will charge you, the business, a certain amount of money per click that you only pay when potential costumers click through. There are also other smaller but still effective advertising programs out there that offer the same type of program with the same pay set up for you and them.
Affiliate programs are not really pay per click advertising ventures, but they can be something like it. You do not have to pay to have ads displayed until someone clicks on them, and usually you do not pay unless a purchase has been made through that ad click within a certain periods of time. The person who displayed the ad gets a commission on the sale or a straight rate per click or sale. Overall, these new types of advertising online save you money, allow you to set a strict budget, and also help you pay only for the advertising that works.
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